An introduction for students new to international relations and for the general reader. Explains the key ideas and theories in refreshingly clear language and features illustrative and familiar case studies from around the world.
International Relations is a concise and accessible introduction for students new to international relations and for the general reader. It offers the most up-to-date guide to the major issues and areas of debate and: explains key issues including humanitarian intervention and economic justice features illustrative and familiar case studies from around the world examines topical debates on globalization and terrorism provides an overview of the discipline to situate the new reader at the heart of the study of global politics Covering all the basics and more, this is the ideal book for anyone who wants to understand contemporary international relations.
Public Relations: The Basics is a highly readable introduction to one of the most exciting and fast-paced media industries. Both the practice and profession of public relations are explored and the focus is on those issues which will be most relevant to those new to the field: The four key phases of public relations campaigns: research, strategy, tactics and evaluation. History and evolution of public relations. Basic concepts of the profession: ethics, professionalism and theoretical underpinnings. Contemporary international case studies are woven throughout the text ensuring that the book is relevant to a global audience. It also features a glossary and an appendix on first steps towards a career in public relations making this the book the ideal starting point for anyone new to the study of public relations.
Anyone interested in the forces behind globalization, terrorism, job outsourcing, or the price of gas needs at least a fundamental understanding of international relations. Using the relevant and accessible metaphor of a game, The Rules of the Game provides an introductory explanation of international relations. The book is broken into three inviting parts. First, it examines the basics of the international relations game by explaining the nature of the game, its players, its goals, and its strategies. Then, the book looks at the rules of the game from the perspectives of politics, economics, law, and morality. The book ends with a pertinent discussion of the future of the international relations game in the context of globalization. Intended for general readers, this book provides a succinct, jargon-free framework for understanding contemporary international relations.
Public Relations ist seit einigen Jahren das Schlagwort f?r Unternehmen egal welcher Gr??e und selbst f?r Vereine. Ohne eine gut durchdachte PR-Strategie kann ein Vorhaben mangels Interesse von Au?enstehenden schnell scheitern. ?PR f?r Dummies? zeigt, wie man das Tor zur ?ffentlichkeit richtig ?ffnet und ersetzt eine lange PR-Schulung. Der PR-Profi Eric Yaverbaum erkl?rt, was ?berhaupt hinter dem Begriff PR steckt, warum PR wichtig ist und wie ein gut durchdachter PR-Prozess aufgebaut ist. Anhand von vielen Beispielen lernt man die Tricks und Kniffe der PR-Arbeit: wie man Newsletter, Pressemitteilungen und Zeitungsartikel verfasst und wie man sich ?ber Medien professionell in die ?ffentlichkeit bringt. Selbst das Thema Krisenkommunikationsmanagement l?sst der Autor nicht aus. Und zum guten Schluss muss nat?rlich auch festgestellt werden, ob die PR-Kampagne den gew?nschten Erfolg gebracht hat.
This book provides a definitive account of resistance movements across the globe. Combining theoretical perspectives with detailed empirical case studies, it explains the origins, activities and prospects of the 'anti-globalization' movement.
Nach einem Vierteljahrhundert politischer Theoriemüdigkeit haben Hardt und Negri mit ihrer brillanten, provokanten und heiß diskutierten Analyse des postmodernen Kapitalismus im Zeitalter der Globalisierung das Denken wieder in Bewegung gebracht. Der Hoffnung auf die politische Gestaltbarkeit einer neuen, gerechteren Weltordnung haben sie damit ein anspruchsvolles theoretisches Fundament gegeben. "Eine grandiose Gesellschaftsanalyse, die unser Unbehagen bündelt und ihm eine Richtung gibt, für die in der Geschichte der Philosophie das Wort vom 'guten Leben' steht." Die Zeit "Das Jahrzehnt linker Melancholie ist vorüber." Neue Zürcher Zeitung
Ideal for students coming to the topic for the first time, this wide-ranging text explores the changing perceptions of internatioanl politics from antiquity to the 20th century and includes all the classic thinkers as well as less commonly studied thinkers such as Herodotus, Pope Innocent IV, Herder, Constant and Zimmern.
International Relations, Meaning and Mimesis is an innovative assessment of the uses of theory in making sense of international politics, opening up new pathways to thinking about the basics of the study area. Insights drawn from an interdisciplinary corpus of critical scholarship are synthesized and brought to bear on key concepts such as sovereignty, the state, peace, law, justice, ethics, and supranationality. The mainstream characteristically dismisses the narrativity that accompanies these concepts as derivative, tending to treat meaning attributable to them as static. The work shows how problematic this disdain of mimesis (exchange, reproduction, imitation) is and how this mindset effectively incapacitates conventional theorizing in both predicting phenomena and providing a normative vision. Integrating the study of international politics into debates in the wider academia over meaning and mimesis, this ambitious work is fluent and accessible at the same time, with exceptional lucidity in presenting difficult philosophical notions. A series of radical positions advanced in the book on theory and methodology not only address and call to account the mainstream imagination on international politics but also outline the implications of this critique for a host of specific issue areas, including peace research, normative theories, international law, and European studies.
‘To attempt such a difficult task requires ambition, confidence and skill. All three qualities are evident in this impressive reference book. It deserves a prominent place in all International Relations libraries’. Dr Scott Burchill, In Australian Journal of Political Science, 43:4, 747 — 766. Now in its third edition, International Relations: The Key Concepts, remains an important resource for anyone interested in international politics. Comprehensive and relevant, it has been fully revised to reflect the most important themes and issues in international relations in the post-9/11 era. Featuring new entries on: • The Arab Spring • Responsibility to Protect • Governmentality • Postcolonialism • Neoliberalism • Global Financial Crisis With suggestions for further reading and a useful guide to websites, International Relations: The Key Concepts is an ideal aid for students and newcomers to the field of International Relations.
Consideration of the body as a subject for study has increased in recent years with new technologies, forms of modification, debates about obesity and issues of age being brought into focus by the media. Drawing on contemporary culture, Body Studies: The Basics introduces readers to the key concerns and debates surrounding the study of the sociological body, cutting across disciplines to cover topics which include: Nature vs. Culture: how we ‘build’ and transform our bodies Conformity and resistance in bodily practice Issues of body image – beauty, diet, exercise and age Sporting bodies and the pursuit of ideals Enfreakment, disability and monstrosity Cyborgs and virtual online bodies With further reading signposted throughout, this accessible book is essential reading for anyone studying the body through the lens of sociology, cultural studies, sports studies, media studies and gender studies; and all those with an interest in how the physical body can be a social construct.
How do we understand international relations in a globalized world? This clear and concise text takes as its starting point the theoretical frameworks that are the foundation of current IR. Joyce P. Kaufman explains and contextualizes the traditional theories, highlighting both their strengths and weaknesses. Her levels-of-analysis approach provides students with the basic tools for a more inclusive understanding of international politics by not forcing them to choose between competing theories. Instead, in a refreshing alternative to most of the current introductory-level texts, the book allows readers to view the globe as a complex place of multiple actors facing multiple issues. It concludes with cases of current events that will help students apply theories to real-world issues.
Covering all the basics and more, this book is a concise and accessible introduction for students new to the study of the European Union, and for the general reader wanting to understand this increasingly important subject. Including useful boxes, tables and a glossary of all theoretical terms used, each highly structured chapter contains key learning points, making it an ideal guide for those with no prior knowledge of the subject. Key content includes: * the evolution of European integration * institutions and decision-making in the European Union * key policies of the European Union * current controversies in European integration * Which future for the European Union?
Henry Kissinger über die größte Herausforderung des 21. Jahrhunderts Hat das westlich geprägte Wertesystem im 21. Jahrhundert angesichts aufstrebender Mächte mit gänzlich anderem Menschenbild und Gesellschaftskonzept als Basis einer Frieden stiftenden Weltordnung ausgedient? Henry Kissinger, über Jahrzehnte zentrale Figur der US-Außenpolitik und Autorität für Fragen der internationalen Beziehungen, sieht unsere Epoche vor existenziellen Herausforderungen angesichts zunehmender Spannungen. In der heutigen global eng vernetzten Welt wäre eine Ordnung vonnöten, die von Menschen unterschiedlicher Kultur, Geschichte und Tradition akzeptiert wird und auf einem Regelwerk beruht, das in der Lage ist, regionale wie globale Kriege einzudämmen. Der Autor analysiert die Entstehung der unterschiedlichen Ordnungssysteme etwa in China, den islamischen Ländern oder im Westen und unternimmt den Versuch, das Trennende zwischen ihnen zusammenzuführen und den Grundstein für eine zukünftige friedliche Weltordnung zu legen.

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